Norwood-Fontbonne Academy

Leapfrog Group invited me to create a fresh athletic identity for Norwood-Fontbonne Academy. The challenge was to design something strong enough for athletics, but friendly enough to reflect the school’s young age 3 to grade 8 students. I developed a logo system featuring a youthful bear mascot, along with circular and rectangular marks, logotype, and a monogram. Together, these elements give NFA’s athletic brand a unified voice—spirited, confident, and distinctly their own. Go Bears!

Bear Symbol
Wordmark
Monogram
Pawprint
Circular Logo Lockups
Rectangular Logo Lockups

White water bottle against a medium blue background. Dark blue and yellow athletic bear symbol for Norwood-Fontbonne Academy is wrapped around bottle.
Five graphics for Norwood-Fontbonne Academy athletic brand. Bear symbol, yellow paw print, NFA Bears monogram, circular athletic logo, and wordmark..
Baseball cap featuring Norwood-Fontbonne Academy's athletic bear symbol.
White water bottle with Princeton Friends School horizontal logo on the bottle. The background is light blue.

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