Leapfrog Groupinvited me to create a fresh athletic identity for Norwood-Fontbonne Academy. The challenge was to design something strong enough for athletics, but friendly enough to reflect the school’s young age 3 to grade 8 students. I developed a logo system featuring a youthful bear mascot, along with circular and rectangular marks, logotype, and a monogram. Together, these elements give NFA’s athletic brand a unified voice—spirited, confident, and distinctly their own. Go Bears!
Bear Symbol Wordmark Monogram Pawprint Circular Logo Lockups Rectangular Logo Lockups